BTO MANAGEMENT: Hubona and Blackbeard

The Botswana Tourism Organisation (BTO) this morning (Thursday) was at pains trying to explain the postponement of their much publicized “Of basket and song” event.

The event which was to feature as its main attraction, English singer- Seal, cost the government entity millions of Pula.

Speaking at a press briefing this morning, BTO CEO Zibanani Hubona, only said: “It is still too early in the day to share anything. We have postponed the event so that we are able to cover certain aspects of the show.”

He added that: “The matter involves contractual basis between BTO and third party and at the right time the public will be duly updated. Besides it’s important to know that as a public entity our accounts are audited and the outcome is public information.”

For her part, BTO Marketing Manager, Gillian Blackbeared, said events are just a small part of what BTO does. “We support diversification of the product, whether it is sport and adventure, is it culture and heritage or does it have an eco-underpining. We also look at regional diversification, if we are going to grow tourism in Botswana we need to take it to areas that need development.”

Commenting on why they decided to host the ‘Of Basket and song’ event, Blackbeared said: “We were looking at Gaborone as an urban destination. We want people to travel to Gaborone. We want to host events to attract people to travel here, we are looking to promote local heritage both locally and internationally.”

The event was expected to be hosted on March 10 at the University of Botswana (UB) auditorium.

Leave a Reply

Please Login to comment
Notify of