P30million for premier league?


The sponsorship will run for 3 years

The Premier league office has released a communiqué informing the press on the commencement dates of the 2014/15 premier league season.

The letter notified that the league will begin on Friday, and according to the week 1 fixtures the 1st game will pit new entrants Sankoyo Bush Bucks against Motlakase Power Dynamos in Maun.

“We confirm that the process of negotiations with the potential BPL partners is progressing well and a formal announcement will be made in the not too distant future”, read part of the letter.

However the Voice Sport has been reliably informed that BPL and Be-mobile have agreed to an increased sponsorship of P30 million for 3 years. “At first be-mobile wanted to come down from P8million per season to P6million, while the other P4million was going to come inform of be-mobile products”, revealed a source.

“The league board then refused to the deal and instead opted for the sponsorship to remain at P8miilion per season in cash, or better for the deal to be abandoned.

But now both parties have reached a consensus and agreed to P2million increase to raise the sponsorship to P10million per season”.

However other logistics and money break downs including prizes are yet to be finalized very soon and after all has been done and concluded, the premier league is expected to announce their continued partnership with be-mobile, which is a sister company to Botswana Telecommunications Cooperation.

Contacted for comment BTC’s spokesperson Golekanye Molapise said he was not in a position to talk to this publication as he was at a funeral. “Maybe you can call the office and see if they tell you on the progress made, in any case I am really constrained to talk about contacts”, was all he could say.

For his part the BPL CEO Bennett Mamelodi could not confirm nor deny that they will continue with be-mobile, but said they are hopeful to conclude the deal as soon as possible.

BPL CEO: Bennett Mamelodi

BPL CEO: Bennett Mamelodi

“We are very hopeful to come up with an increased sponsorship from partners that we are in negotiations with.

We have not finalized anything yet but we are confident that something positive will come out of this”, said Mamelodi.

“At the moment we are not even frustrated by the delay because at the end of the day we want the product to improve on the field and attract more people to the game. We are also focused on increasing revenue for the clubs”.

Just not so long ago the sponsorship negotiations between be Mobile and Botswana Premier League collapsed and the premier league decided to find different partners.

However the two parties seem to have kissed and make up, and are ready to prolong their relationship.

Be-Mobile came on board in 2008 and sponsored the league with P15 million to for three years, then in 2011 the contract was further increased for 3 years with a whooping P24 million until the end of the 2013/14 season.



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