Galane Gold Ltd., the parent company of the Mupane gold mine since August 2011, adopted a new and fresh look to redefine the company’s purpose in line with its strategic plan.
The company embarked on a corporate culture change program immediately on take over with the aim of rendering excellence in safety, productivity and sustainability across the entire business, which is fundamental to its success and longevity.
A central part of this is a new logo which identifies with the company’s long term objectives.A logo design competition was launched within the company, in October last year, calling all interested employees to submit their ideas for a logo. The designer of the winning logo stood to receive a cash prize. A Galane Gold Ltd., judging panel made the final selection, eventually deciding on a logo design submitted by Andrew Disepo who is employed as a Truck driver.
Andrew says he is a self-taught graphic designer, who learnt about the competition via a mine wide Memorandum. Mr Disepo’s design is based on the combination of the Botswana colours and the company product – gold.
Unveiling the logo, the Chief Executive Officer said, “I am delighted to officially launch the company’s new brand, something that identifies the company visually, engenders pride and explains who we are and what we are about”.
An abstract representation of the logo was given in detail that the blue, white and black relate to the official colours of Botswana, the black represents the hands of Batswana protecting the country’s gold resources for the betterment of the country and its people.
In a presentation he gave to the employees during the official launch, Mr Condon recounted the company’s short history and progress since its acquisition by Galane Gold Ltd., from IAMGOLD Corp., in August 2011. Mr Condon gave a summary of the company’s strategy for its future, which is to; significantly improve gold production efficiency and increase mine life by reinvesting profits into an extensive exploration program across all of the exploration tenements. He added that based on the extensive exploration work and substantial drill data from the previously completed exploration, as well as prior historical small scale mine workings; there exists a long list of priority exploration targets throughout the area.